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Meet the Clever Curl Team

Julia Charters, Owner

Julia Charters

Owner

Julia is a passionate advocate for health and environmental sustainability, values that were instilled in her from a young age through her alternative upbringing and mentoring from her Mum.

As a proud mother of two beautiful daughters, Julia balances family life with her dedication to giving back to the community—a principle instilled in her by both her Mum and Dad. She believes in the impact of small actions to create meaningful change and is dedicated to engaging in programs and opportunities that contribute to the well-being of others.

With a strong skill set in finance, administration, and organisation, Julia plays a key role in the overall direction and growth of Ethical Brand Co. Over the past 18 years, she has watched the business thrive and take on new significance in our community as it provides jobs and support to many Sunshine Coast families.

One of Julia’s greatest joys is working alongside her husband Luke, a partnership that has flourished for over 25 years. Together, they share a mutual passion for Ethical Brand Co and continue to build a legacy that reflects their shared values and vision.

Luke Charters, Owner

Luke Charters

Owner

Luke is passionate about developing products that truly enhance the lives of everyday people, driven by a dedication to pioneering formulas that challenge the norm.

Luke is committed to providing an enjoyable and rewarding workplace for the Ethical Brand Co Team. He believes in the importance of strong organisational culture founded on shared values, and providing real career opportunities that contribute positively to local families and our economy.

Luke loves being an active presence in our community and contributing in practical ways through support and collaboration with Ethical Brand Co’s longstanding partner organisations.

With a strong background in Sales, Marketing and Brand Development, Luke plays a key role in the overall direction and growth of Ethical Brand Co with a focus on strong customer connections.

Luke is proud of the achievements Ethical Brand Co has reached over the past 18 years, along-side his wife and business partner Julia. Together, they are committed to continuing to build a legacy that reflects their shared values and vision and makes a real difference in our community and beyond.

The Management Team

Alexis Johns

Alexis Johns

Brand Manager

Annie Stephens

Annie Stephens

Operations Manager

Tiarna Bohringer

Tiarna Bohringer

Executive Assistant

Wade Kelly

Wade Kelly

Warehouse Manager

Leah Campbell

Leah Campbell

Key Account & Education Manager

Bonnie White

Bonnie White

Admin & Finance Manager

Hayley Austin

Hayley Austin

Community Manager

David Craig

David Craig

Digital Experience Manager

Ryan Neave

Ryan Neave

IT & Systems Manager

Karryn Sweetman

Karryn Sweetman

Personal Assistant to Owners

Kim Hauritz

Kim Hauritz

Administration Coordinator

Stephanie Gillam

Stephanie Gillam

Senior Customer Experience Specialist

Ayse Korkmaz Owen

Ayse Korkmaz Owen

Digital Experience Coordinator

Michelle Brown

Michelle Brown

Graphic Designer

Christina Blackely

Christina Blackely

Graphic Designer

Damon Dionysius

Damon Dionysius

Graphic Artist

Chelsea Passingham

Chelsea Passingham

Social Media Strategist

Megan Buchanan

Megan Buchanan

Senior Salon Success Partner

Farouk Zawady

Farouk Zawady

Salon Success Partner

Liza Yates

Liza Yates

Curl Specialist

Erin Mugliett

Erin Mugliett

Operations Coordinator

Lisa Tatton

Lisa Tatton

Warehouse Fulfillment Assistant

Steve Schindler

Steve Schindler

Warehouse Fulfillment Assistant

Emmelie Wittermans

Emmelie Wittermans

Warehouse Fulfillment Assistant

Jason Hunt

Jason Hunt

Warehouse Fulfillment Assistant